A small but mighty new feature allows project managers to a their own custom link to the public project dashboard. The link could take users to a custom project website, a Facebook page, a Flicker slideshow or any other web-excessible resource.
To add a custom link to your public project dashboard, enter the link via the project settings page in the projects portal, as illustrated in the image below.
Once that is done, a new menu item will be available in the 'more data' tab on the project dashboard. The new "more about this project" item will be a link to your own custom web presence for the project.